My Mission
My mission is to help entrepreneurs, start-ups, small & mid-size businesses and individuals create a balanced and effective marketing plan and web presence. Working with you, part-time or full-time, in a collaborative fashion, I provide marketing and product development support including marketing plans, strategy, identifying and utilizing appropriate web and eMarketing tools, including social media, networking and communities, along with traditional marketing methodologies, to support achieving your goals and objectives.
Vision
It’s a whole new world today; there are a multitude of web-based technologies and communities with more emerging faster than one can imagine. Gone are the days when companies can simply run a yellow pages ad and perhaps a direct marketing campaign to promote their businesses. Gone too are the days when people who are in career transition can send cover letters and resumes in response to postings in the help wanted section of the newspaper, or in the online job boards, then hope, and wait, for an interview.
A balanced, 360° and sustainable marketing plan is essential To effectively market themselves or their businesses, individuals and entrepreneurs need to utilize entirely new techniques, in conjunction with traditional marketing tactics. For those individuals who “came up” in the days prior to the web, this concept can be somewhat daunting.
to achieve success in today’s competitive environment.
My experience, combined with your business strengths and objectives, yields a synergistic approach towards creating an appropriate and effective web presence and eMarketing campaign. Utilizing my diverse and broad experience, in conjunction with a large network of expert professionals, I provide a full range of support including product design, development and marketing - both traditional and web-based, creative development, design/layout/print, promotion, SEO, web 2.0 technologies and community portals. This conglomerate of strengths and skills supports a team-oriented, collaborative and customized approach that includes:
- Review & Analysis of Current Marketing Initiatives: What is working, what is not, and what is missing
- Goals and Objectives: Assist in formulating clear goals and objectives for the marketing plan
- Implementation of The Plan: Support implementation, review and rework the plan as needed
- Training: Where appropriate, coordinate training for ongoing plan execution
- Metrics: Measurement of results at regular intervals
In a support role, I offer professional and reliable services.
My approach focuses on collaboration, integration and innovation
and will support your company's goals and objectives.
Contact Jory Barrad:
Click to email: jory@jorybarrad.com
Phone: 610-529-3344
